GitLab

* Added conversion plugins (API might change!)
* Added conversion to the analysis pipeline
* Changed behaviour of --default-plugins (it adds conversion plugins regardless)
* Added emotionModel [sic] and emotionConversion models

//TODO add conversion tests
//TODO add conversion to docs

* Added pre-commit: http://pre-commit.com
* Fixed flake8 errors
* Added flake8 pre-commit hooks
* Added pre-commit to Makefile
* Changed VERSION numbering
* Changed versioning to match PEP-0440

There are also some slight changes to the JSON schemas and the use of
JSON-LD.